Beauty with Purpose 

At Coco Luxe Tan, beauty is more than skin deep.

Our brand was built on the belief that confidence and compassion can go hand in hand. Behind every product is a purpose, and behind that purpose is a deeply personal story.
That’s why you’ll notice two ribbons featured on our packaging:

💜 Purple Ribbon – Lupus Awareness & Research


🖤 Black Ribbon – Melanoma & Skin Cancer Awareness

These ribbons represent causes that are incredibly close to our hearts and reflect our commitment to creating positive change through our platform.

Why Lupus Matters To Us
The Purple Ribbon represents a journey that has touched our family personally.
Our founder’s daughter was diagnosed with lupus at just 15 years old.
Watching her battle this silent and often misunderstood illness has been one of the most challenging experiences our family has faced. Lupus is a complex autoimmune disease that can affect the skin, joints, organs and overall quality of life. While many symptoms are invisible to others, the daily impact can be significant.
Through this journey, we have witnessed incredible strength, resilience and courage. We have also seen firsthand the importance of awareness, education, support and ongoing medical research.
Lupus affects millions of people worldwide, yet many people still know very little about the condition. By supporting lupus awareness, we hope to help shine a light on this invisible illness and contribute to a future where better treatments and ultimately a cure can be found.
The Purple Ribbon serves as a symbol of hope, strength and support for everyone affected by lupus.

Why Melanoma Matters
As an Australian tanning brand, skin health is something we take seriously.
Australia has one of the highest rates of skin cancer in the world, with melanoma affecting thousands of individuals and families every year.
While we love helping people achieve a beautiful bronzed glow, we also believe in promoting healthy skin practices, regular skin checks and sun safety education.
The Black Ribbon featured on our products represents our commitment to supporting melanoma and skin cancer awareness.
We believe that confidence comes from caring for your skin, protecting it and prioritising your long-term health.

Every Purchase Helps Make A Difference
When you choose Coco Luxe Tan, you’re supporting more than a beauty brand.
You’re supporting a mission built on awareness, education, compassion and hope.

Our goal is to use our platform to help raise awareness for lupus and melanoma, support meaningful initiatives and encourage important conversations around both causes.
Together, we can help make a difference.
Because beauty isn’t just about how you look.
It’s about what you stand for.

Beauty With Purpose.
Confidence With Compassion.
Coco Luxe Tan.